Complete Guide to Social Media Post Pixel Sizes and Aspect Ratios for 2024
When getting your brand noticed on Facebook, it's essential to keep up with the platform's design changes and image requirements. To ensure your content stands the test of time, make sure to upload top-notch images in the right file formats. Stick to the suggested pixel sizes for profile pictures and cover photos, and think about using PNG files for anything with text or logos. And always remember, go for JPG or PNG to sidestep any compression or distortion issues.
Profile Photo: 170x170 pixels with an aspect ratio of 1:1
Cover Photo: 851x315 pixels with an aspect ratio of 16:9
Landscape Photo: 1200x628 pixels with an aspect ratio of 1.91:1
Portrait Photo: 628x1200 pixels with an aspect ratio of 1:1.91
Square Photo: 1200x1200 pixels with an aspect ratio of 1:1
Story: 1080x1920 pixels with an aspect ratio of 9:16
Short Video (Reel): 1080x1920 pixels with an aspect ratio of 9:16
Full Video: 1920x1080 pixels with an aspect ratio of 16:9
Quality is key on Instagram. Whether you're snapping with an iPhone or Android, Instagram ensures top-notch resolution, uploading images at widths up to 1080 pixels. For optimal display, aim for a width between 320 and 1080 pixels, maintaining an aspect ratio between 1.91:1 and 4:5. Otherwise, your photo might get cropped. Remember, smaller images will be scaled up to 320 pixels, while larger ones are downsized to 1080 pixels. To guarantee that crisp 1080-pixel width, keep your app updated, upload images with at least 1080 pixels width and the right aspect ratio, and invest in a phone with a high-quality camera.
Profile Photo: 320x320 pixels with an aspect ratio of 1:1
Landscape Photo: 1080x566 pixels with an aspect ratio of 1.91:1
Portrait Photo: 628x1200 pixels with an aspect ratio of 1:1.91
Square Photo: 1200x1200 pixels with an aspect ratio of 1:1
Story: 1080x1920 pixels with an aspect ratio of 9:16
Short Video (Reel): 1080x1920 pixels with an aspect ratio of 9:16
Full Video: 1920x1080 pixels with an aspect ratio of 16:9
YouTube
YouTube maintains a standard 16:9 aspect ratio for computer-viewed videos. If your video differs, the player adjusts automatically to fit both your content and the viewer's device. Sometimes, for unconventional ratios like 9:16 vertical videos on computer browsers, YouTube adds extra padding for optimal viewing, defaulting to white or dark gray in Dark theme. Avoid manually adding padding or black bars to ensure seamless adaptation to your video's size and the viewer's device.
Profile Photo: 800x800 pixels with an aspect ratio of 1:1
Cover Photo: 2560x1440 pixels with an aspect ratio of 16:9
Thumbnail Photo: 1280x720 pixels with an aspect ratio of 16:9
Short Video: 1080x1920 pixels with an aspect ratio of 9:16
Full Video: 1920x1080 pixels with an aspect ratio of 16:9
TikTok
Profile Photo: 200x200 pixels with an aspect ratio of 1:1
Landscape Photo: 1920x1080 pixels with an aspect ratio of 16:9
Portrait Photo: 1080:1920 pixels with an aspect ratio of 9:16
Square Photo: 1080x1080 pixels with an aspect ratio of 1:1
Story: 1080x1920 pixels with an aspect ratio of 9:16
Short Video: 1080x1920 pixels with an aspect ratio of 9:16
Profile Photo: 400x400 pixels with an aspect ratio of 1:1
Cover Photo: 1584x398 pixels with an aspect ratio of 4:1
Landscape Photo: 1200x627 pixels with an aspect ratio of 1.91:1
Portrait Photo: 627x1200 pixels with an aspect ratio of 1:1.91
Square Photo: 1080x1080 pixels with an aspect ratio of 1:1
Full Video: 1920x1080 pixels with an aspect ratio of 16:9
Twitch
Profile Photo: 800x800 pixels with an aspect ratio of 1:1
Cover Photo: 1920x480 pixels with an aspect ratio of 4:1
Landscape Photo: 1280x720 pixels with an aspect ratio of 16:9
Short Video: 1920x1080 pixels with an aspect ratio of 16:9
Full Video: 1920x1080 pixels with an aspect ratio of 16:9
Profile Photo: 165x165 pixels with an aspect ratio of 1:1
Cover Photo: 800x450 pixels with an aspect ratio of 16:9
Portrait Photo: 1000x1500 pixels with an aspect ratio of 2:3
Square Photo: 600x600 pixels with an aspect ratio of 1:1
Story: 1080x1920 pixels with an aspect ratio of 9:16
Full Video: 1200x1800 pixels with an aspect ratio of 2:3
Snapchat
Profile Photo: 375x569 pixels with an aspect ratio of 2:3
Short Video: 1080x1920 pixels with an aspect ratio of 9:16
Profile Photo: 256x256 pixels with an aspect ratio of 1:1
Cover Photo: 1920x384 pixels with an aspect ratio of 5:1
Landscape Photo: 1920x1080 pixels with an aspect ratio of 16:9
Portrait Photo: 1080x1920 pixels with an aspect ratio of 9:16
Square Photo: 1080x1080 pixels with an aspect ratio of 1:1
Video: 1920x1080 pixels with an aspect ratio of 16:9
Tumblr
Profile Photo: 128x128 pixels with an aspect ratio of 1:1
Cover Photo: 3000x1055 pixels with an aspect ratio of 3:1
Landscape Photo: 1920x1280 pixels with an aspect ratio of 3:2
Portrait Photo: 1280x1920 pixels with an aspect ratio of 2:3
Square Photo: 1080X1080 pixels with an aspect ratio of 1:1
Full Video: 1280x1920 pixels with an aspect ratio of 2:3
X (Twitter)
Profile Photo: 400x400 pixels with an aspect ratio of 1:1
Cover Photo: 1500x500 pixels with an aspect ratio of 3:1
Landscape Photo: 1600x900 pixels with an aspect ratio of 16:9
Portrait Photo: 1080x1350 pixels with an aspect ratio of 4:5
Square Photo: 1080x1080 pixels with an aspect ratio of 1:1
Video: 1280x720 pixels with an aspect ratio of 16:9
Nextdoor
Profile Photo: 500x500 pixels with an aspect ratio of 1:1
Cover Photo: 580x180 pixels with an aspect ratio of 3.22:1
Landscape Photo: 1600x900 pixels with an aspect ratio of 16:9
*Supported image file types are .JPG, .PNG, .GIF, or .TIFF formats. Maximum file size 7mb.
*Supported video file types are .MOV, .AVI, .MPG, .MPEG, or .MP4 formats. Maximum file size is 50mb.
Google Business Profile
Profile Photo: 720x720 pixels with an aspect ratio of 1:1
Cover Photo: 1024x526 pixels with an aspect ratio of 16:9
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