Make Waves: 20 Unique Marketing Moves for Myrtle Beach

Make a splash in Myrtle Beach.

Creative marketing can make your business stand out in the crowd.

Ditch the boring brochures and unleash your inner marketing maverick with these 20 creative ideas. From beachcombing treasure hunts to sidewalk spectacles, these strategies are designed to attract sun-soaked customers and make your small business stand out from the sandy crowd.

Embrace the Beach & Tourist Vibe

1. Beach Cleanup Sponsorship: Sponsor or participate in a community beach clean-up. Shows eco-consciousness AND gets your business name in front of like-minded people.

2. "Hidden Gem" Scavenger Hunt: Partner with other small businesses for a social media scavenger hunt, highlighting lesser-known attractions around Myrtle Beach.

3. Sunset-Themed Promotions: "Sunset Specials" or discounts tied to the beautiful sunsets Myrtle Beach is famous for.

4. Beach Souvenir Collaborations: Feature your service or product on a unique Myrtle Beach souvenir (keychains, t-shirts, postcards) for cross-promotion.

5. Partner With Hotels: Offer discounts or package deals for hotel guests visiting your business.

Creative Partnerships & Community

1. Local Flavor Showcase: Team up with a local food/drink producer for a "Taste of Myrtle Beach" event or special menu item at your location.

2. "Support Local" Social Media Campaign: Collaborate with other small businesses on a social media campaign emphasizing supporting local – use a catchy hashtag like #MyrtleBeachStrong

3. Charity Raffle with a Beach Twist Partner with a local charity for a raffle where the winner gets a beach-themed prize package (cooler, beach games, gift certificates to local places).

4. Pet-Friendly Perks: If it suits your business, cater to the dog-loving crowd with water bowls, treats, or a special "doggie menu" item.

5. Pop-Up at Art Walks/Farmers Markets: Rent a space at popular local events with a focus on reaching residents and potential repeat customers.

Digital Dominance

1. TikTok Takeover: Create fun, short videos showing off your product/service in a way that highlights Myrtle Beach's charm (humor, ocean views, etc.).

2. Targeted 'Geofencing' Ads: Run social media ads aimed at people currently in Myrtle Beach, offering a special "tourist discount."

3. Influencer Collaborations: Partner with local influencers with decent followings, offer a free experience or product in exchange for promotion on their channels.

4. Optimized Google My Business: Make sure your business appears on Google Maps, and the listing is enticing with photos, good reviews, and accurate information.

5. Email Marketing with Local Flavor: Collect email addresses and send out newsletters with special deals, local event announcements, or "insider tips" about Myrtle Beach.

Unique & Memorable

1. Themed Photo-Op Corner: Create an Instagrammable backdrop in your shop, like a giant seashell or surfboard cutout, encouraging social media tags.

2. Host a Quirky Contest: Sandcastle building, best "Myrtle Beach outfit," funniest vacation photo... get creative and offer a prize!

3. "Beyond the Beach" Experience: For businesses not directly beach-related, offer a package deal that includes a beach activity to stand out. (Ex: massage + beach towel rental).

4. Live Music & Entertainment: If space allows, host small, local musicians or other light entertainment for a vibrant atmosphere.

5. Unforgettable Customer Service: Focus on going the extra mile to make customers remember you. Handwritten thank-yous, remembering names, or small surprise gifts personalize the experience.

Find out what creative marketing can do for your business. Contact us today to get started.